JetBlue is adding South Carolina to their route network; the carrier will launch 3x daily service from Charleston on February 28, 2013. There will be two daily flights to JFK and once daily service to Boston.
Not surprisingly, the airline also is playing up aircraft size as part of the announcement. In the New York City market only Delta and United Airlines offer service and both do so on smaller regional jets, though at least one of the Delta frequencies is on a larger regional with a first class cabin. In the Boston market the only competition is once-daily service from Southwest.
It will be interesting to watch this destination develop. Not a lot of capacity added and there is already a decent amount of lift in the market, but JetBlue clearly thinks there is room to grow things.
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