Virgin Atlantic is now a part of SkyTeam
Virgin Atlantic officially joins the SkyTeam alliance today, just five months after announcing its intention to affiliate with the group.
Frequent Flyer
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airBaltic adds elite status option to Planies NFTs
Passengers can now buy elite status on airBaltic as part of the company's efforts to bring NFTs into its loyalty program. Members of the airBaltic...
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JetBlue revamps TrueBlue Mosaic elite status program
JetBlue is very much not the same airline it was a decade ago when the its Mosaic program launched. And now the elite status portion...
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Avelo takes a different tack with the Capital One cobrand credit card
How can a small airline with no loyalty program to speak of take advantage of the booming co-brand credit card market? Avelo and Capital One...
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SkyMiles Loyalty: Measured in Credit Cards
It is no secret that US airline loyalty programs drive the bulk of their profits from co-brand credit card relationships. And with Delta Air Lines'...
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Star Alliance, HSBC launch an Australian credit card
The new Star Alliance credit card, first teased in May of this year, is now live in Australia. Launched in partnership with HSBC, the first...
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Alaska Airlines adds loyalty to flight pass subscription pitch
Alaska Airlines is adding a touch of loyalty to its flight subscription program. In addition to adding Salt Lake City as an eligible market, the...
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Iberia pivots to revenue-based loyalty; British Airways to follow
Iberia will shift to a revenue-based earning scheme for its loyalty program at the end of November. The move will only affect earning of Avios...
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Planies launch airBaltic Club into the NFT loyalty world
Subscription products are a booming segment for the air travel industry. Sprinkle in a dash of Web3 and the airBaltic Planie NFT collection comes to...
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airBaltic adds Air France, KLM as reward partners
The airBaltic club loyalty program now reaches almost everywhere in the world. Thanks to a new partnership with Air France and KLM, members can both...