Yotel’s new not-really-a-Loyalty Program
Getting creative to launch a new loyalty program is no easy task. Just focusing on…
A last hurrah for topbonus
The TopBonus program, formerly of AirBerlin, has airline redemption options once again. But how long…
Behind the Miles&Cash numbers at Miles and More
Cash & Points awards make loyalty program members happier and more engaged. That's the theory…
Singapore Airlines’ Krisflyer Blockchain Bullshit
Are frequent flyer "cryptomiles" the next big thing? Sadly, you're likely to hear a lot…
Why did airlines decide that "1" isn’t first?!?
The number "1" comes first. Or sometimes the letter "A." These assertions are accepted nearly…
Delta brings points payment to its upsell market
Post-purchase upselling to drive ancillary revenue is big business for Delta Air Lines and poised…
Does Double Dip’s death spell an end to occasional loyalty?
Rest in peace, Double Dip. You were a glorious way to earn so many points…
IHG kills the best BRG in the industry
No more free nights in the IHG BRG world. The company quietly gutted the program…
Topbonus finds a new home in Germany
The Topbonus loyalty program is once again partnered with an airline. It isn't much right…
A Hilton HHonors Silver Challenge!
It is not just that this is a mostly useless offer. It is also about…
