JetBlue offers free TrueBlue Mosaic status, plus a year extension
JetBlue waited longer than most to announce plans for its TrueBlue loyalty program in the wake of the coronavirus groundings. But it appears the carrier...
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JetBlue eyes a more mature TrueBlue loyalty program
The co-brand revenue is great and JetBlue intends to continue expanding that stream. But the carrier also knows its TureBlue loyalty program needs a little...
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Thus ends the great Amazon/JetBlue TrueBlue partnership
For those who love shopping on Amazon and triple-dipping on points earning the process is about to get a lot harder. The click-through shopping portal...
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JetBlue switches to fixed pricing for Hawaiian Airlines awards
Flying to Hawaii with JetBlue TrueBlue points is now a fixed cost affair, though availability limitations are also in play. Is that a good shift...
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Skip the eclipse, win 100,000 TrueBlue points
Most "win crap from an airline for liking a post on Facebook" things are scams. Not this JetBlue TrueBlue promo. Your chance to win 100,000...
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Six useful takeaways from the JetBlue Q2 ’17 earnings call
Mint matters and JFK won't really grow soon. But the loyalty program will. Plus a few other interesting bits from today's JetBlue earnings call.
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DLD 151: So many misses, most of which are good things
A near miss at SFO is big news this week, as are missed earnings numbers, status matches and an AvGeek tragedy.
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JetBlue’s Summer Mosaic Challenge is back!
I love my JetBlue Mosaic elite status but don't like spending $5,000/year on plane tickets to earn it. Fortunately the Mosaic Challenge is back again...
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Get TrueBlue Points for Amazon Prime
Looking to buy an Amazon Prime subscription? JetBlue's TrueBlue program is offering 10x bonus points this week for that purchase.
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The era of punitive loyalty is over
Are we ready for an end to "punitive" loyalty programs? Does the travel loyalty industry need to evolve wholesale to keep up with consumer demand?...
