6 Responses

  1. UnRoadWarrior.com
    UnRoadWarrior.com at |

    Thanks for the excellent review of the program. Personally, I find revenue based frequent flyer programs to be very cumbersome. It becomes very difficult yo plan and set goals for the rewards I would like to earn. I treat my airline rewards as an asset. As I cannot predict how much money I will end up spending in a year on airline tickets, it becomes hard to track. Unlike miles or segment based programs that are easy to track, predict, set goals against and hence maximize my returns.

  2. Seth
    Seth at |

    I'm not sure that cumbersome is the right word. It is definitely different but it is also pretty easy to know exactly how close/far you are to the bonus thresholds so it isn't all that hard to predict what you are going to get for your money. Actually in many ways it is easier as you don't have to necessarily focus on finding that super-cheap trip with a crazy routing; in the True Blue 2 scheme you don't really benefit from that.

    If you know that you have to travel 25,000 miles to get a reward you can't really know at the beginning of the year how much that will actually cost you. With the TB program you might not know how many trips you'll be taking or where they will be to, but you should have a pretty good idea of exactly how much you'll be spending.

  3. Is JetBlue becoming the Alaska Air of the East? - The Wandering Aramean

    […] TrueBlue 2 is alive! […]

  4. Southwest launches new Rapid Rewards program - The Wandering Aramean

    […] TrueBlue 2 is alive! […]

  5. JetBlue’s TrueBlue program: now 15-25% more True - The Wandering Aramean

    […] TrueBlue 2 is alive! […]

  6. Why spend is a good qualifier for airline status - The Wandering Aramean

    […] TrueBlue 2 is alive! […]