The Priority Pass lounge program is rapidly expanding its airport dining offering, helping to meet passenger needs when the partner lounges are more full than ever. Access to these restaurants through a dining credit is a great benefit, one that is very well received by program members. And it is about to get even easier, thanks to a new partnership with Grab.
Grab offers to go ordering for restaurants at nearly 30 airports around the world, either through its own app or partners such as American Airlines or Heathrow Airport. And, in the very near future, Priority Pass will join that list. As part of an investment made by Collinson (the company that owns Priority Pass) the Grab technology will be integrated into the app. And it should happen pretty soon.
Ultimately the integration should ease the payment process – the “scan” of the membership card will happen directly in the app – and expose far more passengers to the purchase opportunity. It also allows Priority Pass members on a short connection the ability to “Grab” a meal to go, using the program benefit.
Insert links to various credit cards that offer the Priority Pass benefit here 😉
There is a lot of win going on in the deal and we should see that start to roll out in the weeks and months ahead.
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