JetBlue aims for SMBs, offers up extra points for bookings


Want a bit of corporate booking love as a small business? For JetBlue customers there’s now “Blue, Inc.” offering up a consolidated booking interface for business travelers and even extra TrueBlue points as part of the deal.

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The new booking portal includes things like travel policies and allows full itineraries, including hotel and car partners. Companies can store credit cards for travelers to use and refunds/credits go back into the corporate pool rather than an individual account. And, there’s a corporate TrueBlue account, too. Earn 3 points/dollar for the company, plus each traveler still gets the 6 points/dollar for booking online at the company site.

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Also, the booking interface happens to be way faster than the regular booking page. In short, I’m a fan all around.

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Seth Miller

I'm Seth, also known as the Wandering Aramean. I was bit by the travel bug 30 years ago and there's no sign of a cure. I fly ~200,000 miles annually; these are my stories. You can connect with me on Twitter, Facebook, and LinkedIn.