Lyft Rewards Introduced: Some sort of loyalty??
Ride-hailing app Lyft intends to launch a new loyalty program in December 2018. Lyft Rewards…
Sun Country cuts premium seats, loyalty in quest for higher revenue
Sun Country's pivot to a ULCC continues unabated. More than a year after the carrier…
Swoop: A marketing machine that happens to fly planes
Canadian upstart Swoop, the ULCC arm of WestJet, aims to succeed as an airline mostly…
United shuffles boarding groups
Should we really expect much to change with United's latest take on aircraft boarding order?…
Aimia set to sell Aeroplan back to Air Canada, banks
In the end the difference was a couple hundred million or so. That's the sweetener…
Parker shoots down AAdvantage spin-off idea. Again.
The push for US airlines to better monetize their loyalty programs continues to grow. But…
Porter Air signs on to join Aeroplan in 2020, oneworld in the wings
Aeroplan will still have a Canadian airline partner when Air Canada's participation in the program…
Too many award seats? Alaska Airlines says whoopsie!
Does a merger integration still count as wildly successful if it hurts revenues to the…
Air Canada, banks offer to buy Aeroplan
A year after announcing that it would no longer be an Aimia customer Air Canada…
Major expansion coming for Delta Premium Select
Passengers won't pay for more space on planes. This is the commonly accepted mantra and…
