Lufthansa fined for illegal award ticket taxation
Lufthansa owes the US government $25,000. The penalty is being assessed after the carrier accidentally…
Oneworld’s digital backbone seeks ancillary revenue boost
Oneworld's digital backbone middleware hopes to extend beyond the basics in the coming year, offering…
Thai Smile to join Star Alliance as connecting partner
Chalk up another partner for the Star Alliance program as Thai Smile signs on. Can…
Star Alliance pulls back on Diamond tier plans
A year ago Star Alliance CEO Jeffrey Goh told passengers to "keep their eyes peeled"…
Delta aims to extend loyalty with "Reclaim my Status" program
Keeping a customer engaged with a loyalty program after a major life event can be…
Getting to Delta’s "best" SkyMiles price
How much is a business class award ticket from Boston to Singapore booked with Delta…
Lyft Rewards Introduced: Some sort of loyalty??
Ride-hailing app Lyft intends to launch a new loyalty program in December 2018. Lyft Rewards…
Sun Country cuts premium seats, loyalty in quest for higher revenue
Sun Country's pivot to a ULCC continues unabated. More than a year after the carrier…
Swoop: A marketing machine that happens to fly planes
Canadian upstart Swoop, the ULCC arm of WestJet, aims to succeed as an airline mostly…
United shuffles boarding groups
Should we really expect much to change with United's latest take on aircraft boarding order?…
