bmi’s Diamond Club: Not dead yet!


The bmi Diamond Club program is basically dead. The airline doesn’t really exist any more and the only way to actually use the points is to move them to Avios and redeem from there. It is, in many ways, just like this:

And yet the company appears to still be trying. Opening my mail late last week I found a rather unexpected delivery inside:

IMG-20121129-00005

Yup…my 2012 Diamond Club credentials arrived. Just in time for the program to be completely dismantled.

IMG-20121129-00006

In addition to the card there are the details about how to earn elite status, mileage earning and redemption partners and details on The Great British Lounge in London‘s Heathrow airport. Umm….yeah.

How bizarre.

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Seth Miller

I'm Seth, also known as the Wandering Aramean. I was bit by the travel bug 30 years ago and there's no sign of a cure. I fly ~200,000 miles annually; these are my stories. You can connect with me on Twitter, Facebook, LinkedIn and .

4 Comments

  1. Maybe you can answer this, maybe not.

    Four family members, all have independent BA Avios accounts. Combined all accounts into a household account.

    Wife and I signed up for BMI Diamond Club this past summer, when it was still independent from BA Avios (even though IAG had already completed acquisition). We were supposed to get 1000 Diamond Club Points each for signup, and then the idea was to “Combine My Avios.” Only the Diamond Club points never appeared. Think there’s still any chance of getting those points so that we can combine BMI -> BA?

    Tangentially, also did the same thing with signing up kids for Iberia Kids accounts, but even though the kids’ IB points showed up, the BA Combine My Avios tool doesn’t seem to allow the transfer from IB to BA (perhaps because we have a BA household account?)

    Any thoughts? Thanks.

    1. I have no idea, jetsetr. Sorry.

      You might get some info from the bmi forum on FlyerTalk but at this point I’d probably just let it go on the 4000 points. Not worth the hassle to chase them down is my guess.

  2. jetsetr, i also did the same and unsuccessful at getting those points into my BA account. Please let me know if you ever find an answer (and I’ll do the same)! Thanks!

  3. I just got three letters from BMI in the mail for three members of my household that are part of my household account (long since emptied into my BA account) advising them of the deadline of Dec 31 to do something with their zero point account balance.

    Interestingly, *I* didn’t get one.

    I guess they have a certain marketing budget for the year that they are burning through with useless mailings to keep the remaining staff busy.

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