A Glimpse into Singapore Airlines In-Flight Wine Catering


What does it take to cater wines for the Singapore Airlines fleet? How about roughly $5,000,000 for business class Champagne alone?? And that nets just over 200,000 bottles of the bubbles to be served to passengers, roughly a third of the total bottles purchased in a year. These details come from the tender reference the carrier published for wholesalers who are seeking to supply the carrier’s wines for 2015-2016 (and which I first saw here).

Bottle of wine by type for Business Class per the Singapore Airlines tender details
Bottle of wine by type for Business Class per the Singapore Airlines tender details

For First Class there are only six options and no Champagne tender outstanding. The total volume is also significantly lower; only ~2100 cases are indicated compared to the 50,000+ cases for Business Class.

Bottle of wine by type for First Class per the Singapore Airlines tender details
Bottle of wine by type for First Class per the Singapore Airlines tender details

The tender also mentions the Premium Economy cabin, seeking a supply of both Champagne and sparkling wines from other regions. The price point for the Premium Economy cabin is about 80 euro per case of 12 bottles and the company is seeking 8,000 cases for the first year of Premium Economy service.

Oh, and 35,200 jars of caviar annually for First Class, too.

No, I’m not entirely sure there is really anything of value in this data, but it was a fun read.

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Seth Miller

I'm Seth, also known as the Wandering Aramean. I was bit by the travel bug 30 years ago and there's no sign of a cure. I fly ~200,000 miles annually; these are my stories. You can connect with me on Twitter, Facebook, and LinkedIn.