A decade after the incredible experience first flew JetBlue is bringing back All You Can Jet once again. This time around, however, the carrier is upping the stakes. Rather than selling a month of flights across the 100+ destinations on the route map JetBlue is giving away a full year to three lucky travelers. And the pass is valid for the winner and a companion on every flight. There’s just one catch: You have to show up with a “blank slate” to the Instagram-based contest.
That’s right. JetBlue wants you to clear out your Instagram feed for a week to be eligible to win.
Then, delete or archive all your Instagram images and upload the customized promotion image to Instagram, tagged with #AllYouCanJetSweepstakes and with the mention @jetblue. Entries must be submitted and received by 8:59:59am EST on March 8, 2019; entrants must keep their Instagram feeds clear through 11:59:59pm EST on March 8, 2019.
And, quite frankly, that’s stupid. Fortunately, there’s a better way to play the game.
The prize draw is a random selection from eligible entries, not a curated choice. A blank account with zero followers and the one AYCJ entry photo is just as likely to win as an existing account you’ve spent time curating.
Potential Grand Prize winners will be selected via a random drawing from among all eligible entries received.
In other words, create an empty Instagram account this week. Then head to the JetBlue contest page to create the image you need to upload to Instagram. Post to Insta with the correct tags and then hope that not many other people figured out how to properly enter. After all, you’re competing against them! There are north of 11,000 entries right now making the odds of a win pretty low. But not impossible.
Also keep in mind that JetBlue is valuing the prize at $20,000 per winner and will require a social security number to issue a 1099-MISC against that value for the winner. That could come with a sizable tax liability, though a full year (1 April 2019 – 21 March 2020) of flights for you and a friend is a pretty sweet prize. Oh, and winners still have to pay government fees/taxes for each trip. That’s $5.60 for the US domestic stuff and potentially north of $100 for international trips.
My AYCJ plan with a win this time around would be to finally get to all the Blue Cities. I made it to all the domestic destinations as part of the 2010 AYCJ experience and now it is time to get the rest (including the new ones added since then). My initial idea was to fly all the routes JetBlue offers. but that’s a pretty silly goal and likely vey difficult to manage in a year, especially with the reality of also needing to work and sleep.
Oh, and if you do win and want one of these first generation #AYCJ pins from a decade ago let me know. I’ll happily mail one to you for your year-long adventure.
I’m sitting here with these pins on my desk, and then I see the news from @JetBlue: https://t.co/TKhfkSUQz9.
This could be interesting. pic.twitter.com/v61h2NMrEF
— Seth Miller (@WandrMe) February 27, 2019
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