Alaska Airlines offers elite bonus earning in face of COVID-19 booking weakness
Still traveling in the face of the global Coronavirus/COVID-19 outbreak? If you're flying on Alaska Airlines those trips will now get you even closer to...
Frequent Flyer
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American Airlines signs GOL as codeshare partner in South America, expands Miami service
American Airlines and Brazil's GOL will establish a reciprocal codeshare agreement and frequent flyer program partnership. The deal is expected to open 20 additional South...
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IAG snaps up Air Europa to boost Latin American operations
Consolidation continues in the global aviation market, this time delivering a shift in transatlantic services. International Airline Group announced this morning its intentions to buy...
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Aeroplan seeks a hybrid loyalty solution with program relaunch
Aeroplan is coming home and Air Canada has a LOT of big ideas on what that will mean for the future of its loyalty program....
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Delta seeks subscription success with SkyMiles Select
Is it a new, lower elite tier that passengers can just buy outright? Or a threat to the co-branded credit card cash cow that drives...
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Goodbye GPUs, Hello PlusPoints: United revamps elite upgrade scheme
United Airlines is adjusting the way its top MileagePlus elite members will pay for upgrades. And, at least to start, none of the upgrade costs...
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Hotels.com adds a booking fee for reward nights
Sure, it is only $5. And it is a relatively easy fee to avoid. I just wish Hotels.com was less sketchy about why it was...
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JetBlue eyes a more mature TrueBlue loyalty program
The co-brand revenue is great and JetBlue intends to continue expanding that stream. But the carrier also knows its TureBlue loyalty program needs a little...
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Teasing the Jet Privilege value to investors
The Jet Airways collapse is bad news on many fronts, but one part of the organization is looking forward to an "accelerated growth plan" that...
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Delta’s upgrade with points continues to grow
Delta Air Lines is selling more upgrades than ever, which is both good news and bad news for the SkyMiles loyalty program. But probably more...